Food & Beverages
Market Launch, Distribution, and Marketing
We advise on launching products on the Polish and EU markets, including the process of assessing the compliance of product composition and labeling with legal requirements, such as those regarding nutrition and health claims. We design distribution models covering both traditional retail channels and e-commerce.
We support clients in matters related to advertising and promotion. We advise on regulatory restrictions regarding sales and advertising applicable to specific product categories, including alcoholic beverages.
We assist in obtaining the required approvals and registrations, prepare and negotiate commercial contracts, and advise on the development of private-label brands.
Restructuring and Reorganization, M&A
We support clients in the restructuring and reorganization of entities in the food sector, including mergers, divisions, transformations, and the optimization of ownership and operational structures, taking into account the industry’s specific regulatory framework, including the succession of permits and administrative decisions.
We provide comprehensive support covering due diligence, corporate advisory services, and negotiations - we oversee the entire process through to the full implementation of the planned changes, ensuring business continuity.
We also support our clients in day-to-day matters, such as registration changes.
Proceedings and Disputes
We represent clients in proceedings before regulatory authorities, including the Chief Sanitary Inspectorate (GIS), the National Institute of Public Health and Hygiene (IJHARS), the Trade Inspection Authority, the Office of Competition and Consumer Protection (UOKiK), and tax authorities, as well as before administrative and general courts. We participate in proceedings concerning, among other things, product counterfeiting, advertising, intellectual property, unfair competition, and criminal liability (related, for example, to alcohol advertising).
Legislation
We monitor legislative changes affecting the food sector, provide opinions on draft legislation, and assist clients in assessing the impact of new regulations on their business operations. We speak at national and international conferences.
By combining our expertise in regulatory, transactional, and litigation matters, we provide clients with support in all aspects of their operations in the food sector.
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